http://www.weswilkins.com/test daily 0.75 2014-06-14 http://www.weswilkins.com/work-hayden daily 0.75 2025-05-12 http://www.weswilkins.com/brand-identity-professional-dallas-texas daily 0.75 2021-03-12 https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1614746038558-K1ND1REEKM1I9167TEJS/CirculusBrand.png Brand Identity Expert - Circulus Brand Guidelines Medium: 18-Page Brand Guidelines Launch Date: Winter 2017 Audience: Internal team members on the Circulus Marketing team Purpose: Solidify the branding guidelines of the new Circulus brand Project Role: VP Marketing / Graphic Designer / Copywriter / Brand Manager https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1376364801349-IKZ9O0ASE7P1OQJMC63I/XD1.png Brand Identity Expert - Brand Identity Guide (excerpts) Medium: Downloadable PDF Creation Date: Fall 2011 Audience: Internal personnel Purpose: Provide internal and external stakeholders and project members with brand standard, visual and semantic documentation and reference downloads. Project Role: Marketing Director / Creative Director / Designer and Copywriter https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1376364803074-WPDP8GXB1Q7FOY9URF4I/MR4.png Brand Identity Expert - Brand Standard Document (exceprt) Medium: Downloadable PDF Creation Date: Spring 2011 Audience: Internal personnel Purpose: Provide internal and external stakeholders and project members with brand standard, visual and semantic documentation and reference downloads. Project Role: Marketing Director / Creative Director / Designer and Copywriter   https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1403374805809-1GDNEJNYWMQN7CFYLMZL/XTGlobal.png Brand Identity Expert - Brand Standards Guide (excerpt) Medium: Downloadable PDF Creation Date: Spring 2014 Audience: Internal personnel Purpose: Provide internal and external stakeholders and project members with brand standard, visual and semantic documentation and reference downloads. Project Role: Marketing Director / Creative Director / Designer and Copywriter https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1615843891079-Z933EFEGRLDW23GF0AKG/Brand-Rollout.png Brand Identity Expert - Re-Brand Internal Rollout Medium: Downloadable PDF Creation Date: Fall 2011 Audience: Internal personnel Purpose: Provide internal and external stakeholders and project members with brand standard, visual and semantic documentation and reference downloads. Project Role: Marketing Director / Creative Director / Designer and Copywriter https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1376792727973-79V00HO7WALLDUEBJ078/Marcolin1.png Brand Identity Expert - Marcolin Sales Kit (concept proposal) Campaign Date: Proposal Summer 2005 Audience: Eyewear retailers Purpose: Drive sales and awareness of product brand portfolio Project Role: Brand Manager / Graphic Designer / Project Manager https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1376792764133-0MP9DPWV9K6L7CQQO5KN/xd4.png Brand Identity Expert - Acquisition Packet Medium: Multiple-panel pocket folder, containing samples, value proposition materials and brand overview Audience: Real estate professionals, franchise and multi-user organizations Purpose: Drive brand awareness and enterprise/user adoption Project Role: Marketing Director / Graphic Designer / Copywriter https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1376792765921-8E2JTRD5OIXB4RX2365G/xd5.png Brand Identity Expert - New Client Launch Packet Medium: Self-mailed packet, containing flyers, webinar schedules, samples and client launch details Audience: Real estate franchise owners, brokers and real estate agents Purpose: Drive brand awareness and adoption of products, services and marketing solutions Project Role: Marketing Director / Graphic Designer / Copywriter https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1376791672184-W8QF6OVRNV5QH22JJBQN/Logo+Design+4.png Brand Identity Expert - Logo Design Creation Date: October 2011 Industry: Small and Medium Business Marketing Services Project Role: Graphic Designer / Marketing Director https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1376791671044-2OBLPSCY24OICO2ALBEJ/Logo+Design+6.png Brand Identity Expert - Project Logo Design Creation Date: December 2012 Industry: Small and Medium Business Marketing Services Project Role: Graphic Designer / Marketing Director https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1403371620155-1MVRFHRXGFH4WLHAY0DF/Logo+Design+9.jpg Brand Identity Expert - Corporate Logo Design Creation Date: April 2014 Industry: AP Automation, IT Services, BPO Services Project Role: Marketing Director / Graphic Designer / Brand Manager https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1376791670290-TUBC4J376CUGE53SER39/Logo+Design+8.png Brand Identity Expert - Product Logo Design Creation Date: March 2013 Industry: Small and Medium Business Marketing Services Project Role: Graphic Designer / Marketing Director https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1391887720496-D7UFXML446LSZC3QZ9OK/Logo+Design+9.png Brand Identity Expert - XTBills Brand Logo Creation Date: December 2013 Project Role: Marketing Director / Graphic Designer https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1376791672903-MJIQJW22LDZGEXD3PO9A/Logo+Design+1.png Brand Identity Expert - Logo Design Creation Date: June 2009 Industry: Small and Medium Business Marketing Services Project Role: Graphic Designer / Marketing Director https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1376791672250-XYG3GDWO44STFPDWSWWM/Logo+Design+5.png Brand Identity Expert - Logo Design Creation Date: November 2012 Project Role: Graphic Designer / Marketing Consultant https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1376791672520-A3LUV49KCCTWIVO73XZ5/Logo+Design+3.png Brand Identity Expert - Logo Design Creation Date: June 2011 Industry: Retail furnishings and decor Project Role: Graphic Designer / Marketing Consultant https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1376791672730-YHVOL218C9WTAR8O1MCW/Logo+Design+2.png Brand Identity Expert - Logo Design Creation Date: June 2008 Industry: Professional Photography Project Role: Graphic Designer / Marketing Consultant https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1376792629324-6AM3CXSEMJOW0XGD2897/Logo+Design+7.png Brand Identity Expert - Logo Design Creation Date: September 2012 Project Role: Graphic Designer / Marketing Consultant https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1614748495149-2CNYF5II9JFM8FYD6MXP/Screen+Shot+2021-03-02+at+11.14.24+PM.png Brand Identity Expert https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1616797664330-RKONJCQTHYLVSUDTGIK0/CG.png Brand Identity Expert - Covergirl Eyewear Production Display Medium: Fabricated eyewear display Launch Date: Summer 2005 Audience: Eyewear and sunwear consumers Purpose: Enhance licensed Covergirl products by offering display materials which mimic familiar cosmetics. Project Role: Project Manager / 3-D Designer/ Brand Manager https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1616797664505-TW0GN8EC9RHJWYU6VU1Z/KC1.png Brand Identity Expert - Kenneth Cole Eyewear Retail Display (concept) Medium: Fabricated eyewear display Launch Date: Spring 2005 Audience: Eyewear and sunwear consumers Purpose: Enhance licensed Kenneth Cole products by offering on-brand display experiences Project Role: Project Manager / 3-D Designer/ Brand Manager https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1616797665193-PVX7RFW57YYFSJO3QY58/M1.png Brand Identity Expert - Marcolin Eyewear Display (concept) Medium: Fabricated eyewear display Launch Date: Spring 2004 Audience: Eyewear and sunwear consumers Purpose: Enhance Marcolin house products by offering on-brand display experiences Project Role: Project Manager / 3-D Designer/ Brand Manager https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1616797665538-I3UWYZLZM8SB6EVJF3DM/TB1.png Brand Identity Expert - Timberland Eyewear Retail Display Medium: Fabricated eyewear display Launch Date: Spring 2005 Audience: Eyewear and sunwear consumers Purpose: Enhance licensed Timberland products by offering on-brand display experiences Project Role: Project Manager / 3-D Designer/ Brand Manager https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1698517135729-4C2L29ZPRGFNCV3BLAKD/New+Logo+Final.png Brand Identity Expert - ACCSCIENT Corporate Logo Creation Date: July 2023 Project Role: Marketing Director https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1698517283776-F5OBIQ8ACXZKKI9K1H2A/Primary+Logo-Gloss-SingleLine-01.png Brand Identity Expert Creation Date: February 2022 Project Role: Marketing Director / Graphic Designer https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1698517352830-6YOE6VIPYNEZKT079VVW/PDS-singleline.png Brand Identity Expert Creation Date: December 2021 Project Role: Marketing Director / Graphic Designer https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1617137373941-DKJNV0T8I0B5G9KN636O/bg8.jpg Brand Identity Expert http://www.weswilkins.com/graphic-design-creative-director-dallas-tx daily 0.75 2021-03-12 https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1375841428743-OBUIZE2B2AQXSGYMQK40/covergirl1.png Graphic Design & Creative Direction - CoverGirl Eyewear Trade Advertisement Medium: 2-page magazine spread Publication: Eyecare Business Campaign Date: Spring 2005 Audience: Business-to-business eyewear professionals and retailers Purpose: Drive awareness of the newly-launched styles within the product line Project Role: Asst. Brand Manager / Graphic Designer https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1375841427668-R04011LCLFKQEC8UMZV9/covergirl2.png Graphic Design & Creative Direction - CoverGirl Eyewear Trade Advertisement Medium: 2-page magazine spread Publication: Eyecare Business Campaign Date: Spring 2005 Audience: Business-to-business eyewear professionals and retailers Purpose: Drive awareness of the newly-launched styles within the product line Project Role: Asst. Brand Manager / Graphic Designer https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1375841444234-J0QDWMC8VADX03R1VXJI/KC1.png Graphic Design & Creative Direction - Kenneth Cole Eyewear Trade Advertisement Medium: 2-page magazine spread Publication: Eyecare Business Campaign Date: Spring 2005 Audience: Business-to-business eyewear professionals and retailers Purpose: Drive awareness of the newly-launched styles within the product line Project Role: Asst. Brand Manager / Graphic Designer https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1375841490342-AF1MT7MKRWKHZS0J7TGB/Timberland.png Graphic Design & Creative Direction - Timberland Eyewear Trade Advertisement Medium: 2-page magazine spread Publication: Eyecare Business Campaign Date: Spring 2005 Audience: Business-to-business eyewear professionals and retailers Purpose: Drive awareness of the newly-launched styles within the product line Project Role: Asst. Brand Manager / Graphic Designer https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1375841480653-EBPRP7NW053H2HV4IQ88/nba1.png Graphic Design & Creative Direction - NBA Eyewear Promotional Materials and Packaging Medium: POP materials and product packaging Campaign Date: Spring 2003 Audience: Consumers Purpose: Drive awareness of the newly-launched styles within the product line and refresh NBA brand standards within product packaging Project Role: Asst. Brand Manager / Graphic Designer https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1376360669150-QSAU71ZNEE047OVAGB0G/ice2.png Graphic Design & Creative Direction - Travel Industry Consumer Publication Medium: saddle-stitch magazine Campaign Date: Fall 2005 Audience: Consumer travel industry and service subscribers Purpose: Provide paid members with a publication geared toward vacation suggestions, travel tips, information and member-exclusive offers Project Role: Consumer Marketing Manager / Project Manager / Creative Director https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1376360683765-O1TXDQPSSWB8CJOBOBLT/ice1.png Graphic Design & Creative Direction - Consumer Travel Industry Publication Medium: saddle-stitch magazine Campaign Date: Fall 2005 Audience: Consumer travel industry and service subscribers Purpose: Provide paid members with a publication geared toward vacation suggestions, travel tips, information and member-exclusive offers Project Role: Consumer Marketing Manager / Project Manager / Creative Director   https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1376360650299-12N2C24OR64A9DSMFPWD/SIR1.png Graphic Design & Creative Direction - Sotheby’s International Realty Marketing Catalog Medium: 40-page saddle-stitched catalog Campaign Date: Winter 2010 Audience: Sotheby’s International Realty Agents and Brokers Purpose: Promote brand awareness and sales of real estate marketing products and services Project Role: Marketing Director / Creative Director / Project Manager / Copywriter https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1401163825911-LQVSA8N4A37P7ARPZ3T9/toolkit.png Graphic Design & Creative Direction - Internal Communications Toolkit Book Design (excerpt) Medium: Downloadable PDF Publication Date: Fall 2013 Audience: HR and managers of internal business communications Purpose: Provide HR and communication specialists with actionable tools in order to enhance internal communication initiatives. Project Role: Creative Lead / Graphic Designer https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1375841463476-AWC7RTDRHQ1NKXVMTJ0C/marcolin1.png Graphic Design & Creative Direction - Brand Portfolio Booklet Medium: 20-page saddle stitched booklet Campaign Date: Spring 2005 Audience: Business-to-business eyewear professionals, including retailers, optometry and ophthalmology practitioners and dispensers. Purpose: Reinforce corporate brand portfolio and introduce new messaging and brand positioning Project Role: Asst. Brand Manager / Graphic Designer / Copywriter https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1375841435157-IN1JXZGTK2GF7DWR482I/Curves.png Graphic Design & Creative Direction - Curves Fitness Centers Communications Medium: 2-sided flyer Campaign Date: Fall 2008 Audience: Curves fitness center franchise owners Project Role: Marketing Manager / Graphic Designer / Copywriter https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1375841438678-ATSWAU07WW70TB6K28OQ/GR1.png Graphic Design & Creative Direction - Retail Marketing Campaign Date: Fall 2010 - Present Audience: Retail consumers, with an emphasis on an affluent and mature audience Purpose: Marketing to introduce consumers to the retail storefront and increase walk-in traffic and retail sales Project Role: Graphic Designer / Copywriter / Marketing Consultant https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1375841445799-0GRV2L5GLSMLCCVLKL0Q/GR2.png Graphic Design & Creative Direction - Retail Marketing Campaign Date: Fall 2010 - Present Audience: Retail consumers, with an emphasis on an affluent and mature audience Purpose: Marketing to introduce consumers to the retail storefront and increase walk-in traffic and retail sales Project Role: Graphic Designer / Copywriter / Marketing Consultant https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1375841454986-OL9975HOWCLHUL9NVWE1/marcolin2.jpg Graphic Design & Creative Direction - Brand Portfolio Booklet Medium: 20-page saddle stitched booklet Campaign Date: Spring 2005 Audience: Business-to-business eyewear professionals, including retailers, optometry and ophthalmology practitioners and dispensers. Purpose: Reinforce corporate brand portfolio and introduce new messaging and brand positioning Project Role: Asst. Brand Manager / Graphic Designer / Copywriter   https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1375841468582-6CRJUBHWLLIMWDCJ1UAM/MR1.png Graphic Design & Creative Direction - Marketing Revolution Brand Marketing Campaign Date: Spring 2012 - Present Audience: Small and medium business owners (SMBs) Purpose: Introductory direct marketing materials and order insert pieces designed to foster brand engagement, word of mouth marketing and site registration/product adoption. Project Role: Marketing Director / Graphic Designer / Creative Director / Copywriter https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1375841474859-NWBTPDAMEWKL9WI7CH7S/MR3.png Graphic Design & Creative Direction - Marketing Revolution Brand Marketing Campaign Date: Spring 2012 - Present Audience: Small and medium business owners (SMBs) Purpose: Introductory direct marketing materials and order insert pieces designed to foster brand engagement, word of mouth marketing and site registration/product adoption. Project Role: Marketing Director / Graphic Designer / Creative Director / Copywriter   https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1375842587060-6U8GLOWMB6ADE0ZS4SIM/xd6.png Graphic Design & Creative Direction - Product Marketing Medium: 11” x 17” poster Campaign Date: Fall 2011 - Present Audience: Current and prospective customers Purpose: Drive introduction and awareness of Xpressdocs product offering, specifically social media and online campaign features Project Role: Graphic Designer / Marketing Director https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1375841480852-7TQAU94HDUSJF62P9DVN/nba2.png Graphic Design & Creative Direction - NBA Eyewear Brand Marketing Campaign Date: Spring 2003 Audience: Business-to-business eyewear professionals, including retailers, optometry and ophthalmology practitioners and dispensers. Purpose: Drive awareness of NBA Eyewear brand and new additions to product line Project Role: Asst. Brand Manager / Graphic Designer https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1375841487886-WBPKF0MCKAVIEIHTE0O1/sir1.png Graphic Design & Creative Direction - Sotheby's Real Estate Agent Communication  Medium: Foldover brochure Campaign Date: Winter 2011 Audience: Sotheby's Real Estate agents, brokers and professionals Purpose: Drive awareness of the Xpressdocs product and service portfolio Project Role: Marketing Director / Graphic Designer / Copywriter https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1375841497695-HR8WN8XI1PSBG06BDEP8/xd2.png Graphic Design & Creative Direction - Xpressdocs Product Marketing Campaign Date: Fall 2011 Audience: Enterprise marketing professionals, prospects and active users Purpose: Drive awareness of Xpressdocs products, services and platform featureset Project Role: Marketing Director / Creative Director / Copywriter   https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1375842932290-CQZO6J7AVKIVJSTAXCDF/marcolin3.png Graphic Design & Creative Direction - Youth Eyewear Trade Advertising Campaign Date: Spring 2002 Audience: Eywear retailers, dispensers and professionals Purpose: Drive awareness of newly-launched youth eyewear models for a house brand of eyewear Project Role: Assistant Brand Manager / Graphic Designer https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1376360634645-MK4THFTB4OKK9ZLLC946/MAR1.png Graphic Design & Creative Direction - Multi-Brand Eyewear Catalog Campaign Date: 120 Page Wire-O catalog Audience: Eyewear and Eyecare Professionals Purpose: Drive awareness and order volume across entire company brand product portfolio Project Role: Asst. Brand Manager / Creative Director / Project Manage https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1376360647979-35SNS657FK4VK9OWK858/mr2.png Graphic Design & Creative Direction - Marketing Revolution Product Development Medium: Various direct marketing formats including postcards, business cards, brochures and flyers. Audience: Small and medium businesses (SMBs) Purpose: Provided SMBs with agency-quality marekting materials by way of an industry-leading web-to-print technology platform Project Role: Marketing Director / Creative Director       https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1376360658325-T663F24050CB4BQIR9B5/mr1.png Graphic Design & Creative Direction - Marketing Revolution Product Design Medium: Various direct marketing formats including postcards, business cards, brochures and flyers. Audience: Small and medium businesses (SMBs) Purpose: Provided SMBs with agency-quality marekting materials by way of an industry-leading web-to-print technology platform Project Role: Marketing Director / Creative Director       https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1376360659589-1ZGWFUW15JYMK2FDYFCV/ice3.png Graphic Design & Creative Direction - Travel Industry Consumer Publication Medium: saddle-stitch magazine Campaign Date: Fall 2005 Audience: Consumer travel industry and service subscribers Purpose: Provide paid members with a publication geared toward vacation suggestions, travel tips, information and member-exclusive offers Project Role: Consumer Marketing Manager / Project Manager / Creative Director   https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1614745267133-DCK5SD909Y2RSWCJ40GS/XTBills_DallasTXMay14_FullPage.png Graphic Design & Creative Direction - SMB AP Automation Ad Medium: Tradeshow Print Ad Publication: SMB Association Campaign Date: Summer 2016 Audience: Small-to-mid business owners Purpose: Drive awareness of the newly-launched SaaS platform Project Role: Marketing Director / graphic designer / copywriter https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1614746708703-QAN51Z1965TNN4XMGZL9/AppDev.png Graphic Design & Creative Direction - Application Development Brochure Medium: 10-page collateral brochure Audience: IT buyers and operating managers Purpose: Drive awareness of IT services available Project Role: VP Marketing / Graphic Designer / Brand Manager / Copywriter https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1615843629563-IGDBAJGK036S912GJ5G5/1960-1980_Full.png Graphic Design & Creative Direction - History of Accounting Infographic Medium: Infographic Project Role: Marketing Director / graphic designer / copywriter https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1615843622200-4WX5B53PN89HL47WH9MF/1940-1960_Full.png Graphic Design & Creative Direction - History of Accounting Infographic Medium: Infographic Project Role: Marketing Director / graphic designer / copywriter https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1615843623479-B1334BN1TRUMHKO9BD8U/1920-1940_Full.png Graphic Design & Creative Direction - History of Accounting Infographic Medium: Infographic Project Role: Marketing Director / graphic designer / copywriter https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1615843624351-RI2N2XNC4UER6BS6SJ8D/ITEbook.png Graphic Design & Creative Direction - IT Services E-Book Medium: Downloadable PDF Campaign Date: Summer 205 Audience: IT Professionals Purpose: Drive awareness of relevant services Project Role: Marketing Director / Graphic Designer / Copywriter https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1698615087824-C2ZN1CGO6E657L2WE42R/Collateral.png Graphic Design & Creative Direction - Sales Collateral Medium: E-book and 2-pager design and content development Audience: IT buyers and operating managers Purpose: Drive awareness of IT services available Project Role: Marketing Director / Graphic Designer / Brand Manager / Copywriter https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1698615371818-9SN4B98J29A8WSDIQ1JU/Invite.png Graphic Design & Creative Direction - Event Packet Medium: 10-page event brochure Audience: IT buyers and operating managers Purpose: Drive awareness and event sponsorship/registration Project Role: Marketing Director https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1617138760952-1JBOH3SZC30JZE4BFEIB/bg8.jpg Graphic Design & Creative Direction http://www.weswilkins.com/interactive-design-dallas-texas daily 0.75 2021-03-13 https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1698519024264-692FFLZQWZ82NY4PB487/Screen+Shot+2023-10-28+at+1.26.22+PM.png Digital Marketing Expertise Medium: Corporate website Audience: Potential acquisition targets and employees, portfolio employees, and financiers Purpose: Provide an overview of the ACCSCIENT portfolio of products and services Project Role: Marketing Director https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1698518801628-STHQSPSTU0CZI38HVLY8/Screen+Shot+2023-10-28+at+1.26.49+PM.png Digital Marketing Expertise Medium: Corporate website Audience: IT and aerospace companies as well as respective job seekers Purpose: Provide an overview of the PDS staffing capabilities as well as a fully-functional job board Project Role: Marketing Director https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1698518351529-5BFMEKJUM9G6W8U5UNF2/Screen+Shot+2023-10-28+at+1.37.57+PM.png Digital Marketing Expertise Medium: Corporate website Audience: IT Professionals in the market for digital transformation advisory services Purpose: Provide an overview of the ACCSCIENT Digital advisory offerings across a range of practices. Project Role: Marketing Director https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1698615488558-6IL4NNDE03KTNKFLN62U/Screen+Shot+2023-10-29+at+4.16.16+PM.png Digital Marketing Expertise - Website Medium: Cybersecurity corporate website Audience: IT buyers and operating managers Purpose: Drive awareness of security services Project Role: Marketing Director https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1377563013061-JAMXH5TY3WAWHXKZEXS2/XD6.png Digital Marketing Expertise - Xpressdocs.com Website Medium: e-Commerce Website Audience: Real estate professionals Purpose: On-demand marketing platform, offering print, direct mail, email/social media marketing Project Role: Marketing and UX Director / Brand Manager https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1377563441060-0LHQOY2FUWDMR5ZAKA0B/XD7.png Digital Marketing Expertise - Xpressdocs Corporate Website Medium: Corporate website Audience: Business decision makers Purpose: Provide an overview of the enterprise products and services available from Xpressdocs Project Role: Marketing and UX Director / Brand Manager https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1403375497095-I7Q3YZSKAZPCV3GJXN6M/template.png Digital Marketing Expertise - XTGlobal Corporate Website Medium: Corporate website Audience: AP Professionals, Technology Managers, IT Staffing Professionals Purpose: Provide an overview of the XTGlobal products and services Project Role: Marketing Director https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1377562983217-29R6IPYIMGVR1LZSUWLO/FF2.png Digital Marketing Expertise - Fitz & Floyd Website Design Medium: Website Audience: Consumers Purpose: Retail e-commerce Project Role: Marketing Manager / Graphic Designer* / Copywriter * Graphic assets only, no code developed https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1377562981019-JVLVI0YWCPEESW7DJLIO/MR1.png Digital Marketing Expertise - Marketing Revolution.com Medium: e-Commerce Website Audience: Small and medium business owners Purpose: On-demand marketing platform, offering print, direct mail, email/social media marketing Project Role: Marketing and UX Director / Brand Manager https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1377564586642-SYEWOA0YJCM7ACZ8KVOA/XD9.png Digital Marketing Expertise - YouTube Channel Medium: YouTube video channel Audience: Small and medium business owners and real estate professionals Purpose: Provide useful and insightful marketing content and tips for business marketing, as well as provide brand recognition for Xpressdocs Project Role: Marketing Director / Brand Manager/ Creative Director / Copywriter https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1377562975762-29SJLNOVM1KWJBW1OVFR/email.png Digital Marketing Expertise - HTML Email Marketing Campaigns Medium: HTML / Text Email campaigns Campaign Dates: 2007-Present Project Role: Marketing Director / Graphic Designer / Copywriter Including HTML code and email client render testing https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1377562975834-VBJDXW62AMIRN13Z4JIB/FF1.png Digital Marketing Expertise - HTML Email Marketing Campaigns Medium: HTML / Text Email campaigns Campaign Dates: 2007-Present Project Role: Marketing Director / Graphic Designer / Copywriter Including HTML code and email client render testing https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1378145453864-SXRY8T24NFY57RO8QFXO/email2.png Digital Marketing Expertise - HTML Email Marketing Campaigns Medium: HTML / Text Email campaigns Campaign Dates: 2007-Present Project Role: Marketing Director / Graphic Designer / Copywriter Including HTML code and email client render testing https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1377562994358-3P2B3C3H4RQZDTZ3BRK8/XD3.png Digital Marketing Expertise - Re-Brand Story Cycle Medium: Microsite Audience: Xpressdocs.com site visitors Purpose: Explain the purpose and vision of the 2011 re-brand initiative Project Role: Marketing Director / Graphic Designer / Copywriter https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1377563017312-A30AESCNFV8ERXIJ5WO1/XD8.png Digital Marketing Expertise - Social Media Marketing Medium: Facebook, Twitter, YouTube, Pinterest and Wordpress Audience: Xpressdocs.com and Marketingrevolution.com customers Purpose: Utilize social media to develop brand awareness and community Project Role: Marketing Director / Content Director and Contributor https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1377562991430-FCKZPGIPJBZASB825694/MR2.png Digital Marketing Expertise - Social Media Marketing Medium: Facebook, Twitter, YouTube, Pinterest and Wordpress Audience: Xpressdocs.com and Marketingrevolution.com customers Purpose: Utilize social media to develop brand awareness and community Project Role: Marketing Director / Content Director and Contributor https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1377562989970-I3XAEAM77UVOG637NCTX/XD1.png Digital Marketing Expertise - Facebook Campaign Medium: Facebook Banner Audience: Facebook followers and potential followers Purpose: Drive social interaction and social community Project Role: Marketing Director / Graphic Designer https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1377562998861-NHFFQ18VQMYZI250DO5F/XD2.png Digital Marketing Expertise - Xpressdocs.com Website Merchandising Medium: Website Banners Audience: Small and medium businesses (SMBs) Purpose: Drive awareness of new brand products & services Project Role: Marketing Director / Brand Manager / Graphic Designer / Copywriter https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1377563007857-JZRKIPAK8I92JJVHEUQB/XD4.png Digital Marketing Expertise - Xpresslinks Social Media Marketing Platform Medium: Website feature Audience: Consumers via social media networks Purpose: Provide a method in which businesses can re-purpose print marketing by syndicating via social media networks Project Role: Marketing and UX Director / Product Manager / Project Manager / Subject Matter Expert https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1377563006737-AB3NNQN09NY79KIJRH3C/XD5.png Digital Marketing Expertise - Email Marketing Platform Medium: Website feature Audience: Xpressdocs.com customers Purpose: Provide users with a simple and intuitive WYSIWYG HTML email campaign authoring tool Project Role: Marketing and UX Director / Product Manager / Project Manager / Subject Matter Expert https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1378337799037-5WWCK4GPVCSTKMRA3WXM/XD10.png Digital Marketing Expertise - Interaction Guideline Documentation Medium: Downloadable PDF and corresponding HTML/CSS/JS excerpt repository Audience: Xpressdocs.com development personnel and external technology partners Project Role: Marketing and UX Director / Researcher / Author / Subject Matter Expert https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1617137604769-DFQMC9BD4FJVO2MF2LSB/bg13.jpg Digital Marketing Expertise http://www.weswilkins.com/home daily 1.0 2025-04-10 https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/39366239-9af2-449a-a633-734236978356/headshot.png Dallas, TX Marketing and Creative Professional https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1617139126584-Z5C6QG4L3G3X7YSJS6EY/bg11.jpg Dallas, TX Marketing and Creative Professional http://www.weswilkins.com/marketing-creative-management-professional-dallas-texas daily 0.75 2023-10-28 https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1617138709172-AU4HEBSW38QTEXYLY1QK/bg10.jpg Professional Competencies http://www.weswilkins.com/contact-dallas-texas-marketing-professional daily 0.75 2014-06-28 https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1617137795689-RHZ98CPSCC1SSZ6KOZLO/bg13.jpg Contact Me http://www.weswilkins.com/marketing-professional-dallas-texas daily 0.75 2023-10-28 https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1401060278521-K2H4P2V66EO47S9V35FH/dallas_texas_marketing_professional.jpg Dallas TX, Marketing https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1617131851266-T47JZ0BM7URVUDRU65G8/bg8.jpg Dallas TX, Marketing http://www.weswilkins.com/copy daily 0.75 2021-03-15 https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1617137672078-WLKOG4YK0SSCSVTD9ERI/bg12.jpg Copywriting http://www.weswilkins.com/video-motion-graphics daily 0.75 2023-10-28 https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1617137701438-8W2IMPBLW80PL628NE69/bg10.jpg Video / Motion Graphics http://www.weswilkins.com/processmgmt-documentation daily 0.75 2023-04-16 https://images.squarespace-cdn.com/content/v1/51754ef3e4b010aac957b9e0/1617137743627-5QC6Y4TUB5MCG0SF9XHY/bg12.jpg Document Library http://www.weswilkins.com/read-me daily 0.75 2025-05-12 https://images.squarespace-cdn.com/content/v1/5310cef7e4b08602cbfa36bf/1412689652885-P9TPK298WCTZU748L0SG/Lifestyle03.jpg Read Me http://www.weswilkins.com/new-products daily 0.75 2014-06-21